Fifty years under the bar. The physique that beat Europe, now passing on everything it took to build it. Train with a true British bodybuilding legend.
There are thousands of competitive bodybuilders across Britain and Europe. Ian Dowe had the physique to beat them all in open competition and take the Mr Europe title.
Add Mr Britain, the IFBB World Amateur Championships and the IFBB World Games, and you have one of the most decorated physiques this country has ever produced. Five decades on, Ian still lives and teaches the craft every day.
Golden-era mass, shape and conditioning. Click any frame to see it full size.
The methods that built a Mr Europe physique, written by Ian and structured for today. Pick a program and message Ian to get started.
For lifters who want real, old-school mass built on the basics done brilliantly.
The full system for serious trainers chasing size, shape and symmetry.
For competitors. Peak week, posing and conditioning from a world champion.
Own a piece of British bodybuilding history. Choose a classic photo of Ian, add a personal dedication, and he'll sign it by hand for you.
Train side by side with Ian. Form, intensity and mindset, coached by someone who's done it at the very top.
Book a Session →A private video call with Ian. Ask anything about training, prep, nutrition or the golden era of the sport.
Book a Call →Bring a Mr Europe to your gym, show or event. Guest appearances, posing clinics, Q&As and seminars.
Invite Ian →Choose what you'd like, fill in your details and hit send. Your request goes straight to Ian on WhatsApp, and he'll reply personally to confirm everything.
WhatsApp: +44 7360 140784